ALLBIRDS MATERIALS CAMPAIGN

For Allbirds, we created a series of short CG animations exploring the materials behind their iconic shoes. Small moments, only a few seconds each - but designed to capture something bigger. Softness. Lightness. Breathability. The quiet qualities that define how these products feel in real life.

Instead of explaining, we leaned into atmosphere and motion. Simple visual metaphors that hint at the natural origin of the materials and the comfort Allbirds is known for. Short pieces, minimal language - letting the materials speak for themselves.