PRODUCT CG

Automakers use 3D rendering to create lifelike digital vehicles visualizing designs, testing paint options and features, and generating marketing imagery—all before building a physical prototype. From concept styling to showroom ads, see how CGI vehicle visualization accelerates design and elevates automotive marketing.

3D rendering lets lighting teams prototype faster, see how lamps and fixtures truly light a space, and produce photoreal images for web, print, and retail—without staging costly shoots or building every sample. Here’s how CGI captures materials, glow, and shadows accurately and helps launch collections sooner.

Photorealistic 3D product imagery turns online browsing into confident buying. Explore every angle, zoom into details, and preview colors and materials in real time. Interactive 3D models boost engagement, lift conversion rates, cut photoshoot costs, and reduce returns-helping e-commerce brands turn product pages into high-performing sales engines.

Great CGI starts long before rendering begins. The right preparation, references, product photos, CAD files, and a clear asset list, sets the foundation for visuals that feel effortless and real. From defining target audiences to aligning on platforms and specs, every detail you provide helps the creative team move faster and deliver sharper results. This guide covers the essentials to set your next CGI project up for success.

WebAR is changing product marketing: from beauty AR try-ons to virtual furniture placement and car showrooms, customers can preview products in their space before buying. Learn how brands use interactive 3D demos to drive engagement and conversions.

Discover the future of product visualization: 3D rendering trends 2025, real-time rendering, AR shopping, VR showrooms, and immersive ecommerce. Transparent House explains where 3D marketing is headed.

When unveiling a new product, first impressions matter. From giant screens with photorealistic 3D animations to interactive holograms at trade shows, discover how launch event visuals captivate audiences and make presentations unforgettable.

Learn how CGI powers 3D social media ads from punchy vertical videos to photoreal renders and AR filters. Platform-specific tips for Instagram, TikTok, and Facebook, plus ways to measure ROI.

See how product rendering for electronics helps phones, wearables, and smart devices launch faster 3D phone renderings, X-ray/exploded views, and pixel-perfect hero shots across every finish.

A clear side-by-side comparison of photorealistic 3D rendering vs traditional photography cost, turnaround, flexibility, and when to choose each plus practical tips and an FAQ for marketing teams.

Brief Logitech G was preparing to launch the Pro Racing Wheel, a high-end sim racing product designed for enthusiasts and professionals....

3D product animations and motion graphics turn ideas into dynamic, engaging visuals. Discover how they work, why they matter, and how your brand can use them for marketing, architecture, and product launches.

Photorealistic 3D product rendering creates lifelike images of your product entirely in software. Here’s a clear, non-technical guide to how it works, when to use it, and why teams choose it over traditional photos.

Discover how photorealistic CGI helps furniture and decor brands eliminate costly photoshoots, enhance marketing visuals, and drive sales with lifelike, versatile product images.

A strategic CGI retainer helps brands save up to 40% on high-quality 3D content production. Learn how a creative subscription model can streamline your workflow and scale visual output all year round.

A practical guide to understanding and forecasting CGI production costs. Learn what drives pricing, how to write a smart brief, and how to budget for 3D visuals effectively.

Planning to create a CGI video for your brand? Here's a complete walkthrough of the CGI production process — from initial concept and script to final render and delivery.

Explore how exploded views & X-ray renderings improve engineering, prototyping, and troubleshooting with high-detail technical visualization

Explore how 3D rendering reshapes product design with AI, AR/VR, and real-time visualization.

3D rendering transforms product presentation with realistic visuals, cost savings, and creative control. Discover its benefits and top tools