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About the project
A Visual Story of Energy, Motion, and Evolution
With POWERPLAY 2, Logitech wasn’t just releasing a new product - they were continuing a legend. And our job was to make that continuation feel tangible. Not explained. Felt.
We built a visual narrative where energy is visible, movement feels alive, and wireless power isn’t a feature but a presence. Light, texture, rhythm - all working together to say one simple thing: this isn’t a reboot. It’s evolution.
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