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Elevating Beauty Advertising with CGI
We created a CGI animation for Anastasia Beverly Hills, a global cosmetics brand known for its brow products. The animation shows the brand’s new Beauty Balm Serum Boosted Skin Tint rotating against a silky liquid texture that mimics the shade. The goal was to depict the product’s smooth, glowing formula through carefully chosen complementary backgrounds and lighting, while still maintaining a realistic point of view.
Using photorealistic 3D product visualization, we enhanced the brand’s storytelling, crafting an immersive commercial that showcases the texture, finish, and innovation behind the BB Cream Stick.
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