Transparent House

The John Stewart Company, Tower Two At One Rincon Hill

Live Action Marketing Video for an SF High-Rise

  • A Different Approach

    Understanding the Demographics

    During our discovery process, we quickly realized the project needed to go beyond a traditional architectural fly-through. Our client wanted to do more than just sell a building; they wanted to promote a lifestyle. So we told a deeper story on film, showcasing what it would be like to live and work in the heart of San Francisco.

  • Branding Perspective

    “The Story Begins Here”

    We enhanced the client’s marketing reach by creating more accessible messaging and branding. This was later incorporated throughout the client’s video and print collateral.

  • Expanding the message

    Using transmedia to tell the story

    In addition to the marketing film we created, Transparent House provided exterior and interior renders, 360 Virtual Tours, and a variety of supporting imagery and print collateral.

  • View from the Top

    Stunning city-scapes and time-lapses

    To show future residents what a day in the life at Tower Two at One Rincon Hill might be like, Transparent House captured some magical moments in a series of day-long time-lapses. Today, these are an integral part of the ambiance at the ORH Welcome Center.

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