Samsung, The Heart of Everything

A high-impact, animated marketing video for a Fortune 100 electronics giant

TH delivers for Samsung at CES 2018

Samsung DSA approached TH with a challenging ask: to produce a two-minute sizzle video for the 2018 CES show floor that featured Samsung components in six product use-case scenarios, all within a matter of a few weeks. TH rolled out the big guns and delivered with "Samsung - The Heart of Everything", a sweeping animated video with eye-popping CGI that takes the viewer on a journey of scale - from vast City-scapes to the inner workings of circuit boards to a wild ride in a supercar - to find the "Samsung Inside."